For TEDxKC 2017, we challenged people to see two different viewpoints both figuratively and literally.
We created a set of posters whose full message was revealed when people stood at the right perspective. The pair were placed all around the city.
Lenticular environmental displays were created and placed in various events, including the night of TEDx KC.
A video conveyed our theme and was used as the opener to the talks.
T-shirts, badges, programs and other materials got the point out the night of the event.
